Smart Sock Sneak Peek
October 31, 2014
Beloved Owlet Supporters,
We have set our phasers from stun… to kill… dun dun dun (epic music plays). Our bug killing phasers that is. This month has been the month of squashing bug after bug on our journey to make Owlet the smartest baby monitor the world has ever seen. Here are some of the milestones with product development last month:
1. We will have the first 200 samples from our manufacturer at the end of this week. If the planets align and these samples meet our high standards, this will be our final product
2. We have selected our first group of beta testers and we will be shipping to them next week.
3. Founders Kurt and Jake went to the world International Conference on Infant Survival. There we heard from the world’s top researchers about all kinds of conditions that can cause infant death. Suffocation and Sudden Infant Death Syndrome (SIDS) are big problems that we hope our infant health data set will help to accelerate research in these areas.
4. It is still too early to tell when we will be shipping the final product. This beta test will give us more insight on when we will be able to ship. We wish we had a better answer but we do not want to mismanage your expectations on shipping timelines. As soon as we have a solid timeline we will let you, our beloved backers, know first.
Kurt, Jake and Kaz (thinking deeply in the background) in Amsterdam. They were the only representatives of a baby monitor company at the entire conference.
Smart Sock Sneak Peak:
At Owlet, we believe it is the attention to little details that make a customer experience great. Our Smart Sock has gone through about 50 different iterations and has been a work in process for over a year. Everything from sizing, washability, and breathability, as well as safety and aesthetics have been meticulously woven into this final design. We know you will love it and as a big thank-you for your support and patience we wanted to give you this sneak peak to the Owlet Smart Sock.
We have had to censor any images of our final Smart Sock design in our updates until our design patent was submitted. We are happy to give you, as an early supporter of Owlet, a detailed sneak peak! At Owlet, we believe it is the attention to little details that make a customer experience great. Our Smart Sock has gone through about 50 different iterations and has been a work in process for over a year. Everything from sizing, washability, and breathability, as well as safety and aesthetics have been meticulously woven into this final design. We know you will love it and as a big thank-you for your support and patience we wanted to give you this sneak peak to the Owlet Smart Sock.
We have gone through hundreds of iterations to get to our finalized design. Here are a few early concept sketches:
We made sewn prototypes of over40 designs, we went out and tested these designs and found that you our beloved consumers wanted something a little more out of this little sock. These were our findings:
After all this work, we settled on this the final design of the Owlet Smart Sock:
Thousands of hours have gone into the development of this delightfully simple little sock. We wanted to show you how much we care and how committed we are to delivering a quality product.
Products in this Article
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