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What is Rainbow Baby Day?

August 20, 2021

“Rainbows remind us that even after the darkest clouds, and the fiercest winds, there is still beauty.” – Katrina Mayer

On August 22nd, Owlet and parents across the country recognize National Rainbow Baby Day. This day acknowledges those who’ve experienced pregnancy or infant loss and went on to welcome another baby. The term “rainbow baby” is a beautiful expression of the joy these miracle babies bring as they enter the world. While the child previously lost is never forgotten and is forever part of the family, rainbow babies are like the rays of light after a storm. 

“It’s okay (to) feel overwhelmed with emotions by the birth of your rainbow baby. You can feel sadden(ed) by your loss and overjoyed by your little miracle. You are allowed to feel both.”  Unknown

We want to join families of rainbow babies in honoring their little rays of light after weathering an unthinkably dark storm. We see you. We know the pain is real. And we recognize the immeasurable strength of rainbow baby parents and their miraculous little ones.

“When a rainbow appears, it doesn’t mean the storm never existed or that you are not still dealing with its impact. It means something beautiful has appeared amid the darkness as a sign of hope for what’s yet to come.” –  Unknown

In honor of rainbow babies and families everywhere, we released a NEW Rainbow Daze fabric sock in the Sock Shop. With vibrant, abstract rainbows, this cute sock will have your little rainbow baby ready for bedtime, while serving as a colorful reminder of just how precious they are.

At Owlet, we’re committed to providing peace of mind to every parent, no matter the day. With our one-of-a-kind monitors like the growing Smart Sock family and the Cam, you can put anxieties to rest knowing your little one is being monitored for what really matters. Heart rate, oxygen, and sleep trend tracking help empower you with the right information at the right time so you can enjoy the sweet journey of parenthood.

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The Smart Sock is the first baby monitor to track your baby’s oxygen level and heart rate—good indicators of Baby's overall well-being—while they sleep. If your baby’s readings leave preset zones, you'll receive a notification that lets you know your baby really needs you. Now you can feel more confidence, more freedom, and more peace of mind knowing that Owlet is here to help.

Our all-new Smart Sock is the third of its kind and it's smarter than ever.

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